Srixon launch next generation AD333 ball

Available in stores from mid-September 2015, the new Srixon AD333 is the 7th generation of the UK’s best-selling 2-piece golf ball*. The AD333 is targeted at golfers with club head speed of 80mph or greater who are looking for maximum distance and excellent feel.

Featuring an Energetic Gradient Growth Core™ and a new, more equally sized 324 dimple design, the new AD333 promotes a longer distance by producing the least amount of drag.  New generation SpinSkin™ technology generates more spin around the green, offering greater control for the majority of club golfers.

Srixon AD333 Key Features

Energetic Gradient Growth™ Core

This is a patented Srixon technology that is utilised in the core of every single Srixon golf ball made. E.G.G. describes the varying stiffness of the Srixon core. This stiffness variation is employed to achieve benefits over a uniform-stiffness core. This soft-to-firm stiffness configuration allows the golf ball to produce high ball speed and low driver spin.

SpinSkin™ Technology

Designed to improve greenside spin without sacrificing distance and tee to green control, the proprietary SpinSkin™ coating combined with a new urethane cover improves friction between the golf ball and club surface by 20%, resulting in unmatched greenside performance.

324 Speed Dimple pattern

Next generation Speed Dimple™ technology combines uniformity of dimple design with higher surface coverage, creating more distance and wind resistance. The Aero Power Dimple design delivers a penetrating trajectory with higher lift force, resulting in incredible carry and distance and superior stability.

*Source: SPORTS MARKETING SURVEYS INC & GOLF DATATECH RETAIL AUDITS

For more information about Srixon Golf please visit - www.srixon.co.uk