Callaway MAVRIK Drivers - Tech Talk

For the 2020 season, Callaway revealed its latest innovation, the MAVRIK Driver. Coming fast off the progress made by Rogue and Epic Flash, the legendary manufacturer has continued to break new ground in club design and creativity, pushing the limits of technology and making dramatic gains within the realm of Artificial Intelligence and Machine Learning.

However, we wanted to know more about Mavrik and understand what's so intriguing about the range, which includes three models, the Max, Standard and Sub Zero. Golfshake's Equipment Expert Ryan Rastall has already reviewed each of them for us, explaining why they could be the answer for your game. 

But for detailed and unique insight, we met Dr Alan Hocknell, Senior Vice President of Research & Development at Callaway Golf at their Carlsbad HQ in California. Alan discusses the technology and features behind Mavrik, what is new, both within the manufacturing and performance of the club, and what golfers can expect from the driver.

Ultimately, if you're fascinated by golf club design, then Dr Hocknell is the man to listen to.

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