Cobra Golf Unveils SPEEDZONE Family of Clubs

Cobra Golf has revealed its new SPEEDZONE family of drivers, fairway woods and hybrids. Inspired by the design process behind the fastest cars in the world, the manufacturer has identified zones of performance within the range to deliver greater speed and distance within the clubs. Take a closer look at each of the clubs below.

Drivers – KING SPEEDZONE, KING SPEEDZONE XTREME

1. POWER ZONE – CNC Infinity Milled Face - the face is the engine of the driver and is crucial for generating speed.  Using the only CNC Milled Face in a driver, COBRA has expanded the milled area of the face by 95% enabling them to control face & leading-edge thickness. Face and perimeter curvature can be up to 5 times more precise than traditional face polishing. In addition, every face is 100% inspected to ensure a larger SPEEDZONE across the face for maximum ball speed. 

2. STRENGTH ZONE - COBRA’s SPEEDZONE drivers feature a new Titanium T-Bar Speed Chassis.  COBRA engineers removed unnecessary titanium to create more discretionary weight while maintaining a strong structure designed to withstand high speed collisions. The discretionary weight is utilized to create low CG and high inertia resulting in fast, forgiving performance.

3. LIGHT ZONE – The new SPEEDZONE chassis allows for more carbon fiber than ever before.  A 360 Carbon Wrap Crown design makes up 50% of the driver body, providing ample stiffness and support to the chassis while saving 25 grams of discretionary weight. That weight has been repositioned low and back and around the perimeter where it is needed most. 

4. LOW CG ZONE – Low CG is essential for driver performance, delivering maximum ball speed, higher launch & low spin. In the KING SPEEDZONE driver, COBRA continues to deliver a low CG for optimal performance, similar to the 2019 SPEEDBACK driver. In the SPEEDZONE driver, 69 grams of mass (vs. 40 in SPEEDBACK) has been strategically positioned low in the driver for optimal launch conditions.

5. AERO ZONE – combining aerodynamics with a low center of gravity continues to be a strength that COBRA delivers with its drivers. The new SPEEDZONE shaping harnesses airflow for maximum drag reduction and increased clubhead speed. 

6. STABILITY ZONE – High speed stability is both important in racing and in driver performance. SPEEDZONE’s High MOI Design positions weight away from the center of the head to maximize stability on off-center hits for longer, straighter drives.

Appealing to a wide range of golfing ability levels, COBRA offers two distinct driver models in the SPEEDZONE equipment family.  The KING SPEEDZONE Driver (£349) offers a traditional shape profile with front to back CG adjustability allowing better players to work the ball with ease and fine tune launch and low spin without sacrificing forgiveness. The KING SPEEDZONE XTREME Driver (£349) is perfect for golfers who are looking for a consistent, straight trajectory with maximum forgiveness on off-center hits. As COBRA’s more forgiving option XTREME features a slightly larger shape profile with more perimeter weighting and a 17-gram tungsten weight that sits behind the rear exhaust pipe design to achieve the company’s highest measured MOI to date.

“Our new KING SPEEDZONE drivers emphatically answered the question we are always asked – can you really improve the driver any further and stay within the rules of golf?  That answer is yes,” said Tom Olsavsky, VP of R&D for COBRA Golf. “By approaching design the same way you would if you were trying to create the world’s fastest cars, we left nothing on the table in terms of speed considerations.  With our six zones of performance, SPEEDZONE is the fastest driver that we have ever produced.”

Below are the KING SPEEDZONE™ Driver Specifications:

Both the 9° and 10.5° driver are available in a Tour Length offering, featuring a shorter shaft length (44.50”) and a 6g and 18g weight in the front and back to dial in swing weight. Inspired by Rickie Fowler’s 43.50” driver, the Tour Length model is designed to deliver maximum accuracy and precision without sacrificing distance. 

Below are the KING SPEEDZONE™ XTREME Driver Specifications for both Men and Women:

Each driver is available in the golfer’s choice of Gloss Black/Yellow or Matte Black/White head colors (SPEEDZONE XTREME Women’s is available in Gloss Black/Rose Gold) and comes equipped with a Lamkin Crossline (58+) Connect – Black grip and 4 premium aftermarket shaft options: a high-launch/mid-spin UST Helium (4 F2– A-Flex or 5 F3– Regular Flex); a mid-launch/mid spin Tensei CK AV Blue 65 (Stiff and Regular); a mid-launch/low spin Project X HZRDUS Smoke Yellow 60 (X-Stiff and Stiff); or the low launch/low spin Aldila Rogue Silver 60 (X-Stiff, Stiff).  In addition, 20+ no-charge premium shaft upgrades are available through custom.

The 2020 KING SPEEDZONE™ Drivers (along with the full KING SPEEDZONE family of products including irons, fairways and hybrids) will continue to employ COBRA CONNECT™ Powered by Arccos, the award-winning smart golf system that helps players of all skill levels make smarter, data-driven decisions. Electronically enabled sensors are embedded into the grip, automatically recording the distance and accuracy of every shot so golfers can track performance round-to-round and use analysis to improve practice sessions. Golfers also have access to Arccos Caddie, which utilizes Artificial Intelligence to make better on-course decisions for lower scores. Golfers who use Arcoss Caddie typically improve, on average, 3.6 strokes on their handicap in the first year.

Fairway Woods - KING SPEEDZONE Fairway, KING SPEEDZONE Tour Fairway, SPEEDZONE Big Tour Fairway

All three fairway options feature COBRA CONNECT Powered by Arccos which allows golfers to track the accuracy and distance of every shot using the Arccos Caddie app on their smart device.

Throughout the three KING SPEEDZONE fairway offerings, COBRA engineers focused on optimizing four key “zones” in order to deliver more distance, forgiveness and accuracy than ever before.

ZONE 1 – THE POWER ZONE - the only forged CNC Milled Face in a fairway wood, created using industry-leading face manufacturing technology, allows for a thinner and hotter face design that is up to five times more precise than traditional hand polishing. This allows COBRA’s R&D team to repeatedly, and consistently, expand the zone for maximum ball speed.

ZONE 2 – THE FLEX ZONE – The new split rail structure divides the rail system into a front and rear portion. The front rails, silver in color, have been hollowed out to create thinner walls that flex with impact while still providing Baffler Rail technology to prevent the leading edge of the fairway from digging. The result is more flection for ball speed and higher launch, and a leading edge that glides through the turf delivering more club head speed through impact. 

ZONE 3 – THE STABILITY ZONE – Dual Baffler Rails provide excellent stability and speed through the turf, allowing the club to glide effortlessly out of any lie and deliver more club and ball speed at impact.

ZONE 4 – THE LIGHT ZONE – An ultralight carbon fiber crown saves 10 grams of discretionary weight that is strategically positioned to lower the CG for higher launch with increased forgiveness.

Rounding out the high-performance design, MyFly with SmartRail™ technology affords golfers their choice of five (5) loft settings and three (3) draw settings to help manage trajectory and customize launch conditions while Smart Rail™ keeps the face square regardless of the loft setting.

KING SPEEDZONE™ Fairway:

• Colors: Gloss Black/Yellow or Matte Black/White
• Grip: Lamkin Crossline (58+) Connect – Black
• Shaft Options: High launch/mid spin UST Helium 4 (F2 – Lite flex) or mid launch/mid spin MCA Tensei AV Blue 65 (stiff and regular)
• Available in RH (LH available in custom)
• 20+ premium shaft offerings available through custom at no-charge

KING SPEEDZONE™ Tour Fairway:

• Colors: Gloss Black
• Grip: Lamkin Crossline (58+) Connect – Black
• Shaft Option: low launch/low spin Project X HZRDUS Yellow 70 (stiff and x-stiff)
• Available in RH only

KING SPEEDZONE™ Big Tour Fairway:

• Colors: Gloss Black/Yellow
• Grip: Lamkin Crossline (58+) Connect – Black
• Shaft Option: low launch/low spin Project X HZRDUS Yellow 70 (stiff and x-stiff)
• Available in RH/LH

Women’s KING SPEEDZONE™ Fairway:

• Colors: Gloss Black/Rose Gold
• Grip: Lamkin Crossline (58+) Connect – Black
• Shaft Options: UST Helium 4 (F1 – Ladies flex)
• Available in RH/LH (5w, 7w in LH available in custom only)

Providing the perfect complement to the SPEEDZONE fairway woods, COBRA is also unveiling its new KING SPEEDZONE Hybrids, available in Variable or ONE Length designs. Again, engineers optimized specific zones of the construction to engineer the highest level of performance in a hybrid. The performance can be attributed to the following key technologies:

• Hollow Split Rail Technology – allows for more flex than solid rails, creating a larger hot spot for higher launch and increased distance.
• Back Weighting – weight concentrated low and back creates higher launch, more spin, towering trajectories and maximum carry.
• Forged E9 Face- A forged, two-piece construction features a high-strength 455 stainless steel that can be designed thinner for increased ball speed.
• Refined Shape – slightly larger than a traditional hybrid, the shape features a high MOI for increased forgiveness on off-center hits, and a square leading edge to improve alignment and accuracy.
• COBRA Connect – Track your accuracy and distance and overall performance using the Arccos Caddie app on your smart device.

The KING SPEEDZONE men’s Hybrids (RRP £189) are available in 2H (17^O), 3H (19 ^O), 4H (21 ^O) and 5h (24 ^O) of loft and come standard with a aftermarket UST Recoil 480 ESX shaft in R, S or LITE Flex and a black Lamkin Crossline (58+) COBRA CONNECT grip. The KING SPEEDZONE Women’s Hybrids, in a stunning Matte Black/Rose Gold colorway, are available in 4H (21 ^O), 5H (24 ^O), 6H (28 ^O) and 7H (31 ^O) of loft and come stock with UST Recoil 450 ESX shaft in ladies’ flex and a black/rose gold Lamkin Crossline COBRA CONNECT grip.   

The KING SPEEDZONE ONE Length Hybrids (RRP £189) share the same performance boosting technologies as the traditional length hybrids do, in COBRA’s patented ONE Length configuration.  Each hybrid features 7-iron length configuration to simplify a players’ game by allowing them to use one repeatable set-up and swing, giving them 7-iron consistency in their hybrid. These hybrids are available in 2H (19 ^O), 4H (21 ^O) and 5H (24 ^O) of loft and come standard with a UST Recoil 480 ESX shaft in S, R or LITE flexes (in RH/LH) and a blue Lamkin Crossline COBRA CONNECT grip. 

Irons - SPEEDZONE Variable, ONE Length

1. LIGHT ZONE – For the first time, COBRA utilizes two strips of Carbon Fiber to replace steel both on the topline and underneath the topline creating a new I-beam type of construction allowing for saved weight and structural soundness. Carbon fiber is 40% lighter than steel and saves 3 grams of discretionary weight to be repositioned low to increase ball speed and launch in the 4-7iron.

2. STABILITY ZONE - COBRA’s engineers focused on high speed stability through the use of SPEEDBACK shaping which creates a wider body design around the perimeter of the club that delivers increased MOI and aids in lower CG. The result is an iron that is both forgiving and accurate.

3. POWER ZONE – Speed and distance continue to be the number one performance attribute desired by golfers. COBRA’s patented PWRSHELL Technology continues to offer increased speed and higher launch even on stronger lofted irons. The new forged PWRSHELL face in the SPEEDZONE iron features an updated E9 face structure that helps to lower the CG and create more return through a deeper undercut speed channel.

4. FEEL ZONE - While most golfers are looking for more distance and forgiveness, feel is still important. COBRA engineers focused on optimizing feel through the creation of a co-molded medallion system that damps vibrations quickly for exceptional sound and feel even on off-center strikes.

5. SPIN ZONE – Consistency of performance through trajectory and spin is optimized by the use of progressive spin technology that is 100% CNC milled throughout the set. V-grooves are utilized from the 4-6 iron to reduce spin and u-grooves on the 7-PW optimize spin and wedge-based grooves on the GW and SW to produce maximum spin for shots around the green.

COBRA Golf offers two distinct iron models in the SPEEDZONE equipment family.  In addition to the aforementioned zones of performance, the KING SPEEDZONE Variable Length Irons (steel - £699) feature a progressive construction design – delivering progressive head shapes, grooves and hosel lengths that optimize launch and spin in the long irons, mid irons, and wedges.  The KING SPEEDZONE ONE Length Irons (steel - £699) offer all the magic of SPEEDZONE technology in a set design that promotes one repeatable setup and swing – for more consistency and accuracy.  COBRA achieves this simplified approach by offering matching lengths (37.50”), head weights and swing weights in every iron.  In addition, the use of fine-tuned lie angles and progressive shaft weighting optimizes high launch and forgiveness in the long irons, and lower launch with more control in the scoring irons and wedges.

“When designing irons, there is a delicate balance of delivering playability, feel and distance, and the SPEEDZONE Irons in both traditional and ONE length make-ups provide all three attributes in spades,” said Tom Olsavsky, VP of R&D for COBRA PUMA Golf. “Our innovative SPEEDZONE technology has allowed us to maximize distance without giving up any feel or forgiveness.”

SPEEDZONE Variable Length irons comes standard with a KBS Tour 90 shaft in stiff or regular flex and a Lamkin Crossline Connect Black grip. The stock graphite offering is a UST Recoil ESX 460 shaft in stiff, regular and senior flex (£799).  The ONE Length offering comes standard with a KBS Tour 80 (4-6i), KBS Tour 90 (7-9i) and KBS Wedge (PW, SW) shaft in stiff or regular flex and a Lamkin Crossline Connect Blue grip.  The graphite stock offering is a UST Recoil ESX 460 (4-9i) and a UST Recoil ESX 480 (PW, SW) in stiff, regular and senior flex (£799).    

The 2020 KING SPEEDZONE Irons (along with the full KING SPEEDZONE family of products including irons, fairways and hybrids) will continue to employ COBRA CONNECT™ Powered by Arccos, the award-winning connected golf system that helps players of all skill levels make smarter, data-driven decisions. Electronically embedded sensors in the grip automatically record the distance and accuracy of every shot so golfers can track their improvements round-to-round. 

All SPEEDZONE products are available at retail and online, January 24, 2020. For more information on the full KING SPEEDZONE family visit, www.cobragolf.co.uk.